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Frangipani Communications

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"Simple yet innovative proven approaches to elevate your brand in a budget friendly manner"

About the Founder

Synonymous with diligence, perseverance and optimism, Rishi Basu is the creative force who founded Frangipani Communications in the year 2017. At the agency, he constantly motivates his team to think outside the box and undertake a fresh approach towards every project. Rishi is a trusted mentor and leader with over 15 years of experience spanning across, corporate communications, public relations, marketing communications and media management.

Besides being instrumental in planning and executing some of the biggest media events in the industry, Rishi has represented reputable names in the corporate, education, healthcare, lifestyle, automobile and luxury brands – Sayaji Hotels, Samsonite, American Tourister, Ganjam, Tanishq, Titan, Fasttrack, Whistling Woods International, Prahlad Kakkar Schol of Branding and Entrepreneurship, Hinduja Hospital, Kraus Jeans, Steve Madden, PN Gadgil, Tata Elexi, TCS, and Tata Technologies through past work experiences. His novel strategies have amplified in clients’ business and also helped them attain recognition in top-tier media features. His diverse work-profile also includes working for A-list celebrity brand ambassadors like Subhash Ghai, Ranveer Singh, Chetan Bhagat, Kareena Kapoor, Ajay Devgan, John Abraham, Nargis Fakhri, Rajkumar Rao, Yuvraj Singh, Yami Gautam, amongst many others through various brands.

A design aficionado with keen interest in architecture, interiors and corporate affairs, Rishi has always been drawn to explore the world of luxury, entertainment and lifestyle media.

Among other things, he also holds a great interest in literature and home décor. Hence with his natural creative instincts and work experience, Rishi strives to formulate Frangipani Communications to be one of the ivy-league public relation agencies in India.

About the Company

Frangipani Communications is a boutique public relations agency, zealous about delivering tactical outcomes and building long-term partnerships. With its headquarters in Mumbai and other strategic representatives in Pune, Ahmedabad, and Bangalore; the agency is ideally located to aid its mounting client base, reach audiences across India. Abiding by the philosophy ‘listen-create-execute’, Frangipani Communications strives to help clients make informed business decisions that are fuelled by valuable insights and comprehension of the client’s brand. Furthermore, the agency’s sophisticated understanding of market trends and its time-honoured associations within the media profitably helps to fulfil the business goals of its client’s.

With a wide range of experience in sectors like travel, food & hospitality, lifestyle & luxury, education, corporate and entertainment, Frangipani Communications’ leading professionals have a multi-disciplinary knowledge.

It is this aspect that enables the agency to deliver convincing and innovative ideas that produce consistent results. In order to create relevance and awareness in today’s dynamic digital world, Frangipani Communications goes lengths to create a customized plan and strategy for each client. Specialization in more than one domain of work, together with experienced personnel, a vast network of influence and work ethics;  is what enables the boutique agency  to withhold  its spoken about uniqueness. Owing to these factors, at Frangipani Communications, one can expect to receive incomparable service that rightfully delivers the ‘value’ to the client’s ‘investment’.

Client Testimonials

"The team at Frangipani Communications is driven and committed to delivering the objectives outlined. They are a hard-working bunch of people who know what they are doing. Sound media knowledge coupled with diligence and perseverance to succeed are some of the qualities that I truly appreciate about them."
Anushree TainwalaExecutive Director - Marketing, Samsonite South Asia Pvt. Ltd.
"We share a long-standing association with Rishi & his company, Frangipani Communications. He has been a great asset to our team. With his proactive approach, Rishi has always been able to deliver great results, even within the tightest of deadlines. For every situation, he offers dynamic solutions to achieve the PR goals, which is commendable."
Riddhi BhogiHead – Admissions, Marketing & Brand Communication, Whistling Woods International
"I’d like to thank you for your efforts made for recent projects of Havaianas and Wacoal. With both brands being in JV partnership, we take pride in building them for the India market. Your efforts have helped us announce relevant news to B2B and B2C customers. It has also helped strengthen our promise to the principals that both Havaianas and Wacoal remain our focus for the next few years."
Sandeep GoenkaCOO, Bagzone Lifestyles Pvt. Ltd.
"Rishi has a good hold over media and strategy. His passion is seen in all his work. He and his team have always delivered what is expected of them."
Pradnya PopadeHead of Marketing, Welspun Global Brands
"If there's anyone out there who thinks investing in PR may not convert into monetary returns, think again. One single coverage clip brought me 28 enquiries in just 3 days. Frangipani Communications believes in telling true and capable stories that inspire an organic increase in footfalls that want your business - simply by speaking the truth with its unique and strategic positioning. They know how, when and where. All you need to do is trust them."
Anupama MenonOne of India's Top 5 Nutritionist
"Working with Rishi and his team is a stress and hassle free experience. He takes care of the brand like his own and keeps the best interest of the brand at the core of all decision making. His amicable and helpful nature leads to clients becoming friends and staying in touch long after the business association has ended."
Michelle PuriSenior Brand Manager at Flipkart
"Public relations require big picture thinking along with an eye for details, and this is the perfect description of Rishi Basu and what he did for our company. He coordinated with us to develop long term goals in terms of relations and visibility, and he had the diligence and the skills to implement plans which accomplished these goals. His business acumen, ethics, strong self-motivation and leadership capabilities are a result that Frangipani is the most preferred PR partner for many companies.He comes with my highest recommendation."
Priya Menon NairCo-Founder - Miles School Of Branding and Advertising, PKSBE
Great association. Responsible and timely delivery of projects. Proactive and on the job always!."
Sangeeta AhirFounder and Managing Director, Mangal Murthi Films, Sangeeta Ahir Moviez
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